MAP breach on SK-BX-12 at WareCo
3 retailers undercut MAP by 7.2–9.1% in the last 4 hours.
NextOpen pricing escalation with 2 flagged retailer IDs.
Confidence
96%
Sheafmark is the brand intelligence service for consumer-goods teams that have outgrown point tools. One workflow that fuses shelf truth, social signal, and launch intelligence — and surfaces a suggested next step the same morning a signal moves.
3 retailers undercut MAP by 7.2–9.1% in the last 4 hours.
Simulated catch stream — example alerts the agents would flag during a single shift.
Three lenses, one queue
Each lens runs as its own agent with a domain-tuned detection surface, then writes into a single stream you can triage in minutes — not reconcile across three vendors.
Shelf
Agents scan retailer and field feeds for MAP violations, share-of-shelf shifts, pricing drift, and stockouts — then flag the change with the SKU, retailer, and price evidence attached.
Social
Reviews, creator chatter, paid share of voice, and organic sentiment are watched continuously. A spike on one flaw, a wave of new phrasing, a sentiment swing — caught while it is still a morning, not a quarter.
Launch
New SKUs, geographic launches, packaging changes, and ad pushes are detected across markets and channels before the paste-up — so positioning, pricing, and brief work can fire the same morning.
Sample signals
Anonymized examples from the same signal stream — with the evidence, source, and urgency intact.
From catch to action
A catch without evidence is noise. A catch without a next step is a meeting invite. Sheafmark insists on both.
An agent notes a change that crosses the threshold — a price slip, a sentiment shift, a new rival SKU. No human pre-filter; no weekly digest queue.
The catch ships with what backs it: the offending SKUs, the affected retailers, the review quotes, the matching ad creative. Never a bare alert.
A pre-staged action is attached — which lots to pull, which retailer to escalate to, which counter-brief to send to creative. Flagged, not pushed.
Brand, CX, and field teams reply to real events in hours, not weeks. Quarterly decks stop being where teams first learn about a category.
A live catch, unpacked
Every alert carries three layers — what moved, what proves it moved, and what your team should do about it before lunch. No "drill-down for details" required.
Evidence
Three retailers listed SK-BX-12 $1.12–$1.39 below the published MAP. Detection matched against the live feed rather than a scheduled crawl — first breach noticed within 9 minutes of the price change.
Suggested next step
Open pricing escalation with the two flagged retailer rep IDs and pre-draft a MAP enforcement email using the latest contract clause.
Why Sheafmark
Most CPG teams stitch together a social-listening suite, a shelf-vision vendor, a pricing dashboard, and a trade-promotion spreadsheet. The seams between them are where decisions go to die. Sheafmark closes the seams.
Social-listening suites, shelf-vision vendors, and launch trackers each cover a slice. They do not share evidence, language, or queues — and a brand team has to stitch them into a single decision by hand. Sheafmark fuses them.
Sheafmark is built for CPG, not generic CRM. Every signal, threshold, and suggested next step is tuned for the rhythms consumer-goods teams actually run on — pricing ladders, retailer escalations, SKU pyramids.
The unit of work is the morning, not the board update. Agents do not sleep, do not batch, and do not wait for someone to schedule the export.
You do not log in to look at charts. The agents catch, attach evidence, and flag the next step — your team only spends time on what is true and urgent.
Request access
Tell us which category, retailer tier, or launch matters most. We'll use your context to shape the right pilot scope for your CPG team.
Share a little about your team and we'll follow up on pilot scope.
Start the conversation
Tell us which category, which retailer tier, which launches you care about most — and we will set up a live catch stream on your scope before the next planning cycle.